Based in Thiruvananthapuram, currently at Flipkart. Took the long road through Literature and History to get here — and honestly, no regrets.
I studied English Literature, then pivoted to History, briefly considered a PhD — then came to my senses and started writing instead.
Conversion-focused content for CRM campaigns powering Shopsy by Flipkart — turning "meh, maybe" into "add to cart."
CRM Copy E-commerce ConversionBuilt Nergy India's content presence from the ground up — website copy, LinkedIn, aggregator journals, B2B brochures, social media, newsletters, and video scripts. Every surface that needed words, got them.
Website Copy B2B ScriptsEngaged with migrant workers, liaised with government officials, conducted article reviews, and contributed to policy research. Real-world impact, real-world conversations.
Research PolicyDeveloped content for the university's website and aggregator platforms — academic programs, campus life, and institutional achievements. Also wrote scripts for promotional videos. One of those scripts ended up on YouTube. More on that below. 👇
Web Copy Higher Ed Script WritingCrafted immersive narratives for the Kerala Legislative Museum revamp — making 200 years of history feel like a page-turner.
Museum Narrative HeritageTranslated the Malayalam film script 'Maashu' into English for production house Infamous Coconuts — directed by Abi Varghese, known for Brown Nation, Metro Park, and Monsoon Mangoes.
Translation Film Malayalam → EnglishInvolved with the research team for Netflix's 'Indian Predators' — gathering information to support the production team. Yes, the Netflix one.
Research NetflixI'm always up for interesting projects — or anything where good words make a difference.